Nollywood actress Nkechi Blessing Sunday has opened up about the nature of social media conflicts among Nigerian celebrities. She highlighted that these public conflicts are often planned strategies to generate attention and engagement.
Speaking in a recent interview with Hip TV, Nkechi emphasized that such online altercations are primarily for the sake of publicity and boosting social media presence. She noted that despite the apparent animosity displayed online, there is typically no genuine animosity between the celebrities involved.
The actress further elucidated that these conflicts frequently coincide with the release of new music singles by the involved artists. This timing suggests a deliberate effort to garner attention and traction for their upcoming projects.
In her own words, Nkechi stated, “My thoughts on celebrities bashing each other on the Internet, I feel it’s some form of publicity stunt. By the time they come out on social media to exchange words, is either they have a new single coming up or they’re about to drop a song. So most times when I see celebrities fighting online, I just walk away because most times we sit down and plan these things. Sometimes, it’s not actually bad blood. As I said they might want to release a single so they will need all the clout and engagements to get their songs out there in your faces. So that’s it literally.”